Elite multi-city sports platform

SBSO Foundation elevates multi-sport cities

Floodlit rivalries, inclusive pathways, and fan-first experiences across cricket, badminton, and emerging urban sports.

Premier night cricket, championship badminton circuits, and adaptive pathways engineered for tomorrow.

Live in three metros · 12 broadcast angles · 45K stadium fans

  • 40+Pro & development squads
  • 1L+Fans on-ground & OTT
  • 360°Immersive fan labs & clinics
SBSO Foundation crest
Upcoming · Feb 20

WBSSL Championship Showcase

Bengaluru Smashers21-19 · 18-21 · 22-20
Siliguri Shuttlers19-21 · 21-18 · 20-22

7:30 PM IST · Kanteerava Indoor Stadium

SonyLIV · Radio Indigo · Badminton+ Live

Enquire Hospitality

Foundation pillars

Come. Commit. Conquer.

We harness the power of cricket to unite cities, accelerate talent, and amplify community wellbeing.

From stadium double-headers to neighbourhood showcases, SBSO Foundation designs cricket-first experiences that feel cinematic and inclusive.

Our teams co-create leagues with broadcasters, civic bodies, and wellness partners to deliver elite competition, adaptive access, and measurable social impact.

Every match night fuels scholarships, divyang training pathways, and grassroots clinics that keep the next generation inspired.

  • Prime-time leagues

    Floodlit venues, multilingual commentary, and immersive fan tech for year-round excitement.

  • Inclusive pathways

    Divyang cricket, women’s badminton, and youth academies with equal access to pro resources.

  • Community uplift

    Wellness drives, nutrition labs, and scholarship programs across three states.

Flagship properties

Our cricket ventures

Five marquee tournaments stitching together the biggest heartlands of Indian cricket.

Season snapshot

Match centre metrics

Numbers from our ongoing pro-am calendar, youth clinics, and national combines.

5,200+

Average live stream viewers per double-header night

28M

Digital & broadcast impressions last quarter

38

Academy & university tie-ups nationwide

12

CSR collaborations powering adaptive cricket

DEC

Women's BSSL auction

Retention, rookie draft, and mentorship reveal on 22 December.

JAN

Divyang skill combine

Adaptive cricket scouting camp with national selectors and sports scientists.

FEB

Fan & fitness festival

City-wide match screenings, esports qualifiers, and high-performance labs.

Brand ambassadors

Voices that champion our vision

Leaders who amplify inclusion, resilience, and sporting excellence alongside SBSO Foundation.

Ivanko Bobeiko portrait

Ivanko Bobeiko

"Ivanko Bobeiko exemplifies a powerful blend of climate advocacy and wartime humanitarian service—bringing environmental justice into conversation with peace-building. Where innovation meets performance."

RTN Ravindra Jain portrait

RTN Ravindra Jain

"A distinguished entrepreneur-turned-philanthropist, Mr. Jain has dedicated over five decades to community building—leading healthcare, education, environmental, and disability initiatives while inspiring youth sport."

Leadership

President & founder

Argha Sengupta portrait

Argha Sengupta

"The backbone of the event and leads every aspect—sponsorship, team management, public relations, finance, and marketing. His tireless efforts have turned SBSO Foundation into more than just an event venture; it’s a social movement."

By promoting inclusivity, youth development, and community spirit through sports, Argha empowers young talent and unites cities across India. His leadership continues to inspire, shaping lives both on and off the pitch.

Board

Strategy council

Seasoned operators steering sponsorships, athlete welfare, and broadcast innovation.

Sujjal Chhetri portrait

Sujjal Chhetri

General Secretary · SBSO

As the General Secretary of the SBSO Foundation, Sujjal's vision is to strengthen our commitment to youth development through sports, discipline, and teamwork. Our mission is to create inclusive opportunities, nurture talent at the grassroots level, and promote values of leadership and social responsibility. By fostering unity, transparency, and consistent growth, we aim to empower young individuals and build a stronger, healthier, and more progressive community through sports.Oversees strategic vision, stakeholder partnerships, and operational excellence across all SBSO Foundation initiatives.

Kashvi portrait

Kashvi

Joint Secretary · SBSO

Kashvi plays an active role in organizing and managing SBSO Foundation programs, contributing to planning, communication and team support. She believes sports connect people, build confidence and create future leaders. With a focus on inclusivity and professionalism, she works to ensure that every event runs efficiently and that every participant feels valued. Her dedication to teamwork and athlete engagement helps drive the foundation’s mission forward. Committed to driving inclusive initiatives and collaborative growth across all SBSO Foundation programs.

Sayan Karmakar portrait

Sayan Karmakar

Co-founder & Vice President

Drives sponsorship development, talent nurturing, and operational excellence to build a stronger sporting community.

Md Asif portrait

Md Asif

Secretary · Divyang Pro Super League

Ensures holistic youth development through strategic planning, inclusive coaching frameworks, and nationwide outreach.

Spandan Chaudhury portrait

Spandan Chaudhury

Vice President · BSSL

Leads event planning, logistics, and team coordination to deliver consistently high-impact match nights.

Krithika Vijay portrait

Krithika Vijay

Director · WBSSL

Champions women’s participation, leadership, and visibility through premier badminton and cricket showcases.

Krish portrait

Krish

Deputy Secretary · Divyang PSL

Committed to driving inclusive initiatives and collaborative growth across all SBSO Foundation programs.

Connect

Co-create your next season

Share partnership ideas, academy collaborations, or volunteer interest—our crew responds within 24 hours.

Direct lines

Bengaluru · Karnataka · India

Media & accreditation desk: media@sbsofoundation.in

Alliances

Our partners

Brands and institutions powering fan experiences, wellness labs, and high-performance ecosystems.

Prime Sports Arena logo
Champion Gear Co. logo
Pulse Media Network logo
FitNation Labs logo
Cityline Hospitality logo
NextGen Analytics logo
PulseCare Clinics logo
AllStar Nutrition logo
Community United logo
New Partner logo
Alliance Sports Network logo
Victory Edge Solutions logo
ProActive Fitness Group logo
Urban League Collective logo
Additional partner logo

Collaborations

Recognitions & civic partners

Allies that power safer venues, equitable access, and elite officiating across our tournaments.

Sports Authority of India collaboration badge
Bengaluru City Council recognition seal
All India Schools Federation partnership mark
Grassroots Sports Innovation grant logo
National Inclusivity Forum certificate
Community Impact Honour

Latest insight

Stories from the circuit

Highlights from our leagues, athlete journeys, and community impact programs across India.